WHY CHOOSE CDP and THE MSB CO-OP?
Imagine transforming your PMO’s fundraising potential while leaning into engaging your local community in ways you’ve only dreamed of doing – but just haven’t had the time or resources.
That’s what the Member Services Bureau (MSB) Co-op offers – a comprehensive solution that not only maximizes operational effectiveness and economies of scale but also employs proven, data-driven strategies to increase net revenue for stations. With CDP as an extension of your team, you can confidently leave the the day-to-day management of your membership program to us – and your team can focus on those local development opportunities that are ripe for explosive growth.
A Unified Mission
You’re already making a difference in your community. But imagine amplifying that impact through collaboration. Public media organizations like yours share a common mission and face similar challenges. Together, we can overcome these hurdles. The MSB Co-op is built by public media, for public media. Today, it encompasses nearly 50 stations and engages more than 1 million donors. This collective strength allows us to achieve more together than we ever could alone.
Innovation and Collaborative Learning
When you join the MSB Co-op, you’re not just choosing a service – you’re joining a community committed to excellence and collective success. We’re constantly striving to identify and explore new opportunities to grow revenue more efficiently and effectively – informing the best practices of today and for the future. And because we can leverage the power of the MSB Co-op to test across multiple stations, what we learn is more insightful and impactful, allowing us to move forward with confidence (and the data to back it up).